Project Description

Swarovski Jewelry Giveaway Campaign

About The Campaign

Swarovski is a world-renowned niche jeweler known for its genuine crystal jewelry and creations. Through its website, this online jewelry store offers far more than jewelry and baubles; the retailer provides elegant gifts ranging from watches and home accessories to sunglasses and cuffs.
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Success Factors

Through a widespread marketing effort, Swarovski was able to leverage word-of-mouth marketing, social sharing and social influence to help get the word out about their jewelry and accessories.
Swarovski acquired thousands of Facebook and Twitter followers through the campaign.

Growth Metrics

Social Follower Growth 9%
Cost Savings 58%
Conversion Rate 11%
Network Effect Growth 1880%

Statistics

954,792
Social Impressions
4,316
Influencers
10,272
Total Number of Social Actions
4
Actions/Person

Device Diversity

A display campaign to attract, excite and engage.

Spreeify Media Kit

A campaign that sparkles.

Spreeify Media Kit

Previous Challenges

  • Cost prohibitive CPC/CPM advertising on Facebook/Twitter/Google Adwords
  • Difficult to use software
  • Lack of analytics and campaign data
  • Poor social engagement (social sharing/posting/commenting/following)
  • Not enough cross-promotion (Facebook/Twitter/Pinterest/Tumblr)
  • Promotion guidelines and legality

Objectives

  • Increase number engaged Facebook & Twitter followers
  • Drive word-of-mouth marketing and long-term sales
  • Facebook/Twitter/etc. fan acquisition
  • Viral marketing
  • Customer analytics data

Execution

  • Social media-driven giveaway campaign
  • Facebook Comment Engine
  • Friend invite module
  • Pinterest post module
  • Social activity timeline
  • Publisher promotional banners

Featured Publishers

Featured Publishers

Drove more social evangelists.

Spreeify Media Kit

Attracted more social customers.

Spreeify Media Kit

Stirred up a social buzz.

Spreeify Media Kit

Social fans are the best brand evangelists.

Spreeify Media Kit

Real-time Promotion Dashboard Access.

Spreeify Media Kit

Our Value Proposition

Spreeify is a social advertising platform that lets brands host social media promotions that truly rock.

  • 100,000 Publishers
  • Consumer-facing platform
  • World-class creative technology team
Spreeify boasts a proprietary cost per action pricing model which allows brands to only pay for the actions that they receive.
With a network of targeted publishers brands can speak to audiences interested in fashion, jewelry, home decor, travel & leisure, food and beverage and more.
With the Spreeify Promotions platform brands and agencies can access real-time analytics, customer demographics and campaign details.

Testimonials

We love our customers and do everything we can to make them happy!

“Spreeify has gone above and beyond to tell the world of Social Media about our new, innovative products and services.”
Marci Liberman, VP Marketing, Starlooks
“It’s cool how Spreeify introduces me to so many brands and products I’ve never heard of before!”
Erin J., Campaign Participant, Spreeify Member
“Spreeify exceeded our expectations. I would recommend them for future product
launches designed to expand your reach.”
Stephanie Robbins, Agency Owner, etnies

Contact Us

Department


We’d love to hear from you! Lets get your brand Spreeified.

Entity Type

Advertising Budget:

 


Locations

  • San Francisco Bay Area
    800 W El Camino Real #180
    Mountain View, CA 94040
  • Los Angeles
    16501 Ventura Blvd. #461
    Encino, CA 91234
  • New York
    41 Madison Avenue #2500
    Manhattan, New York, 10010-2202


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