Project Description

Starlooks Display Campaign

About The Campaign

Starlooks believes that licensed makeup artists shouldn’t be the only ones with access to high-end, affordable makeup products. The company believe every makeup lover is a pro, and deserves a chance to purchase artist quality makeup at pro prices! The goals of this campaign were to drive social engagement, social evangelists and signups.
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“Spreeify has gone above and beyond to tell the world of Social Media about our new, innovative products and services.”
Marci Lieberman VP Marketing of Starlooks

Success Factors

Through a widespread marketing effort, Starlooks was able to leverage word-of-mouth marketing, social sharing and social influence to help get the word out about their makeup and beauty products.
Starlooks acquired thousands of Facebook and Twitter followers through the campaign in addition to new customers and brand evangelists.

Growth Metrics

Social Referral Rate 2%
Cost Savings 16%
Conversion Rate 11%
Network Effect Growth 45%

Traditional Banner Ad

Spreeify Media Kit
0%
Click-Thru Rate
0%
Conv. Rate

SocialActive™ Banner Ad

Spreeify Media Kit
0%
Click-Thru Rate
0%
Social Referrals
0%
Conv. Rate

Click-Thru Growth Rate 300%
Conversion Growth Rate 45%
Social Referral Increase 200%

Numbers reflect a 3 month timespan including residual clicks and conversions via social engagement and retargeting.