Project Description

Le Tote Accessories Campaign

About The Campaign

LE TOTE is a fashion discovery platform that connects brands with consumers through a rental model. We offer access to UNLIMITED boutique style apparel and accessories for only $49 a month. LE TOTE is the infinite closet that women can use as often as they like at a set price each month, and numerous media outlets have described us as “Netflix for women’s fashion.”
lightbox title

Success Factors

Through a widespread marketing effort, Le Tote was able to leverage word-of-mouth marketing, social sharing and social influence to help get the word out about their jewelry and accessories.
Le Tote acquired thousands of Facebook/Twitter followers in addition to new customers through the campaign.

Growth Metrics

Social Referral Rate 2%
Cost Savings 32%
Conversion Rate 11%
Network Effect Growth 28%

Traditional Banner Ad

Spreeify Media Kit
0%
Click-Thru Rate
0%
Conv. Rate

SocialActive™ Banner Ad

Spreeify Media Kit
0%
Click-Thru Rate
0%
Social Referrals
0%
Conv. Rate

Click-Thru Growth Rate 100%
Conversion Growth Rate 20%
Social Referral Increase 200%

Numbers reflect a 3 month timespan including residual clicks and conversions via social engagement and retargeting.