Social media is used to not only find customers but also keep engaging with your current ones. That means actually keeping in touch and tracking your interaction with them; and that takes a lot of time, manpower and energy which is not always available.  So how do you keep engaging your current customers and followers?

You can automate your customer relationship management using automated customer communications services like Demandforce or LoopFX. They let you automatically schedule appointments, reminders, customized emails, newsletters, etc, leaving you free to focus your energy on acquiring new costumers without worrying about up following up with your older customers.